ADVERTISING

Reach engaged Vermonters with trusted local news, events, and advertising solutions.

Vermont 105 Press is a locally owned, independent news organization serving northern Vermont with trusted reporting on community news, business, public safety, and local events.

We publish both print and digital editions, offering advertisers multiple ways to reach Vermonters who still read the paper and scroll the screen.

Audience & Coverage Area

Primary Coverage Area

• Comté de Franklin
• Northern Vermont towns along the Route 105 corridor
• Surrounding regional communities

Audience Profile

• Adults 30–70+
• Homeowners, families, retirees, professionals
• Strong local loyalty and high trust in community media
• Readers who actively support local businesses

Print Circulation

• Distribution: Bi-weekly
• Circulation: 1,000
• Distribution points include:
  • Local businesses
  • Community centers
  • Events
  • Direct mail (EDDM where applicable)

Print Advertising Rates

11 × 17 Long Tabloid Format

Page Size: 11″ × 17″
Printable Area: approx. 10.25″ × 16.25″
Color: Full color included (no upcharge)

Standard Display Ad Sizes & Rates

Ad Size	Fraction	Dimensions (inches)	Rate
Full Page	1/1	10.25″ × 16.25″	$_____
Half Page (Vertical)	1/2	5″ × 16.25″	$_____
Half Page (Horizontal)	1/2	10.25″ × 8″	$_____
Quarter Page	1/4	5″ × 8″	$_____
Eighth Page	1/8	5″ × 4″	$_____
Sixteenth Page	1/16	2.5″ × 4″	$_____
Business Card	—	3.5″ × 2″	$_____

All sizes based on standard long-tabloid column layouts used by Vermont community newspapers.

Frequency Discounts (Print)

Commitment	Discount
3 issues	10%
6 issues	15%
12 issues	20%

Applies to identical ad size across multiple insertions.

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Front Page & Premium Placement

Placement	Rate
Front Page Banner (Bottom Strip)	$_____
Inside Front Page	$_____
Back Page	$_____
Center Spread (2 full pages)	$_____

Premium positions sold on availability.

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Print Inserts & Flyers

Pre-printed inserts accepted

• Maximum size: 11″ × 17″
• Must be folded if required
• Weight limits apply

Insert Pricing

• Based on:
  • Total circulation
  • Paper weight
  • Page count
• Custom quotes available

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EDDM & Direct Mail (Tabloid-Compatible)

Vermont 105 Press offers Every Door Direct Mail (EDDM) using 11×17 tabloid or folded formats.

EDDM Packages Include

• Route selection
• Printing coordination
• USPS delivery

Ideal for:

• Retail promotions
• Political campaigns
• Events & grand openings
• Real estate and home services

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Print Ad Specifications

• File format: PDF (preferred)
• Resolution: 300 dpi
• Color: CMYK
• Bleed: 0.125″ on all sides
• Fonts: Embedded or outlined

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Deadlines

• Print ads: 7 days before publication
• Inserts: 10 days before publication