{"id":792,"date":"2026-01-11T15:35:45","date_gmt":"2026-01-11T20:35:45","guid":{"rendered":"https:\/\/vermont105press.com\/?page_id=792"},"modified":"2026-01-11T15:47:53","modified_gmt":"2026-01-11T20:47:53","slug":"advertising","status":"publish","type":"page","link":"https:\/\/vermont105press.com\/fr\/advertising\/","title":{"rendered":"ADVERTISING"},"content":{"rendered":"<p class=\"wp-block-paragraph\"><em>Reach engaged Vermonters with trusted local news, events, and advertising solutions.<\/em><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Vermont 105 Press<\/strong> is a locally owned, independent news organization serving northern Vermont with trusted reporting on community news, business, public safety, and local events.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">We publish <strong>both print and digital editions<\/strong>, offering advertisers multiple ways to reach Vermonters who still read the paper <em>and<\/em> scroll the screen.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Audience &amp; Coverage Area<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Primary Coverage Area<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Comt\u00e9 de Franklin<\/li>\n\n\n\n<li>Northern Vermont towns along the Route 105 corridor<\/li>\n\n\n\n<li>Surrounding regional communities<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Audience Profile<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Adults 30\u201370+<\/li>\n\n\n\n<li>Homeowners, families, retirees, professionals<\/li>\n\n\n\n<li>Strong local loyalty and high trust in community media<\/li>\n\n\n\n<li>Readers who actively support local businesses<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Print Circulation<\/strong><\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Distribution:<em> Bi-weekly<\/em><\/li>\n\n\n\n<li>Circulation: <em>1,000<\/em><\/li>\n\n\n\n<li>Distribution points include:\n<ul class=\"wp-block-list\">\n<li>Local businesses<\/li>\n\n\n\n<li>Community centers<\/li>\n\n\n\n<li>Events<\/li>\n\n\n\n<li>Direct mail (EDDM where applicable)<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Print Advertising Rates<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>11 \u00d7 17 Long Tabloid Format<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Page Size:<\/strong> 11&#8243; \u00d7 17&#8243;<br><strong>Printable Area:<\/strong> approx. 10.25&#8243; \u00d7 16.25&#8243;<br><strong>Color:<\/strong> Full color included (no upcharge)<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Standard Display Ad Sizes &amp; Rates<\/strong><\/h3>\n\n\n\n<figure class=\"wp-block-table\"><table class=\"has-fixed-layout\"><thead><tr><th>Ad Size<\/th><th>Fraction<\/th><th>Dimensions (inches)<\/th><th>Rate<\/th><\/tr><\/thead><tbody><tr><td>Full Page<\/td><td>1\/1<\/td><td>10.25&#8243; \u00d7 16.25&#8243;<\/td><td>$_____<\/td><\/tr><tr><td>Half Page (Vertical)<\/td><td>1\/2<\/td><td>5&#8243; \u00d7 16.25&#8243;<\/td><td>$_____<\/td><\/tr><tr><td>Half Page (Horizontal)<\/td><td>1\/2<\/td><td>10.25&#8243; \u00d7 8&#8243;<\/td><td>$_____<\/td><\/tr><tr><td>Quarter Page<\/td><td>1\/4<\/td><td>5&#8243; \u00d7 8&#8243;<\/td><td>$_____<\/td><\/tr><tr><td>Eighth Page<\/td><td>1\/8<\/td><td>5&#8243; \u00d7 4&#8243;<\/td><td>$_____<\/td><\/tr><tr><td>Sixteenth Page<\/td><td>1\/16<\/td><td>2.5&#8243; \u00d7 4&#8243;<\/td><td>$_____<\/td><\/tr><tr><td>Business Card<\/td><td>\u2014<\/td><td>3.5&#8243; \u00d7 2&#8243;<\/td><td>$_____<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><em>All sizes based on standard long-tabloid column layouts used by Vermont community newspapers.<\/em><\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Frequency Discounts (Print)<\/strong><\/h3>\n\n\n\n<figure class=\"wp-block-table\"><table class=\"has-fixed-layout\"><thead><tr><th>Commitment<\/th><th>Discount<\/th><\/tr><\/thead><tbody><tr><td>3 issues<\/td><td>10%<\/td><\/tr><tr><td>6 issues<\/td><td>15%<\/td><\/tr><tr><td>12 issues<\/td><td>20%<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><em>Applies to identical ad size across multiple insertions.<\/em><\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Front Page &amp; Premium Placement<\/strong><\/h2>\n\n\n\n<figure class=\"wp-block-table\"><table class=\"has-fixed-layout\"><thead><tr><th>Placement<\/th><th>Rate<\/th><\/tr><\/thead><tbody><tr><td>Front Page Banner (Bottom Strip)<\/td><td>$_____<\/td><\/tr><tr><td>Inside Front Page<\/td><td>$_____<\/td><\/tr><tr><td>Back Page<\/td><td>$_____<\/td><\/tr><tr><td>Center Spread (2 full pages)<\/td><td>$_____<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><em>Premium positions sold on availability.<\/em><\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Print Inserts &amp; Flyers<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Pre-printed inserts accepted<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Maximum size: 11&#8243; \u00d7 17&#8243;<\/li>\n\n\n\n<li>Must be folded if required<\/li>\n\n\n\n<li>Weight limits apply<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Insert Pricing<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Based on:\n<ul class=\"wp-block-list\">\n<li>Total circulation<\/li>\n\n\n\n<li>Paper weight<\/li>\n\n\n\n<li>Page count<\/li>\n<\/ul>\n<\/li>\n\n\n\n<li>Custom quotes available<\/li>\n<\/ul>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>EDDM &amp; Direct Mail (Tabloid-Compatible)<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Vermont 105 Press offers <strong>Every Door Direct Mail (EDDM)<\/strong> using <strong>11\u00d717 tabloid or folded formats<\/strong>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>EDDM Packages Include<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Route selection<\/li>\n\n\n\n<li>Printing coordination<\/li>\n\n\n\n<li>USPS delivery<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Ideal for:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Retail promotions<\/li>\n\n\n\n<li>Political campaigns<\/li>\n\n\n\n<li>Events &amp; grand openings<\/li>\n\n\n\n<li>Real estate and home services<\/li>\n<\/ul>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Print Ad Specifications<\/strong><\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>File format:<\/strong> PDF (preferred)<\/li>\n\n\n\n<li><strong>Resolution:<\/strong> 300 dpi<\/li>\n\n\n\n<li><strong>Color:<\/strong> CMYK<\/li>\n\n\n\n<li><strong>Bleed:<\/strong> 0.125&#8243; on all sides<\/li>\n\n\n\n<li><strong>Fonts:<\/strong> Embedded or outlined<\/li>\n<\/ul>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Deadlines<\/strong><\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Print ads:<\/strong> 7 days before publication<\/li>\n\n\n\n<li><strong>Inserts:<\/strong> 10 days before publication<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>","protected":false},"excerpt":{"rendered":"<p>Reach engaged Vermonters with trusted local news, events, and advertising solutions. Vermont 105 Press is a locally owned, independent news organization serving northern Vermont with trusted reporting on community news, [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_gspb_post_css":"","_price":"","_stock":"","_tribe_ticket_header":"","_tribe_default_ticket_provider":"","_tribe_ticket_capacity":"0","_ticket_start_date":"","_ticket_end_date":"","_tribe_ticket_show_description":"","_tribe_ticket_show_not_going":false,"_tribe_ticket_use_global_stock":"","_tribe_ticket_global_stock_level":"","_global_stock_mode":"","_global_stock_cap":"","_tribe_rsvp_for_event":"","_tribe_ticket_going_count":"","_tribe_ticket_not_going_count":"","_tribe_tickets_list":"[]","_tribe_ticket_has_attendee_info_fields":false,"_EventAllDay":false,"_EventTimezone":"","_EventStartDate":"","_EventEndDate":"","_EventStartDateUTC":"","_EventEndDateUTC":"","_EventShowMap":false,"_EventShowMapLink":false,"_EventURL":"","_EventCost":"","_EventCostDescription":"","_EventCurrencySymbol":"","_EventCurrencyCode":"","_EventCurrencyPosition":"","_EventDateTimeSeparator":"","_EventTimeRangeSeparator":"","_EventOrganizerID":[],"_EventVenueID":[],"_OrganizerEmail":"","_OrganizerPhone":"","_OrganizerWebsite":"","_VenueAddress":"","_VenueCity":"","_VenueCountry":"","_VenueProvince":"","_VenueState":"","_VenueZip":"","_VenuePhone":"","_VenueURL":"","_VenueStateProvince":"","_VenueLat":"","_VenueLng":"","_VenueShowMap":false,"_VenueShowMapLink":false,"footnotes":"","_tec_slr_enabled":"","_tec_slr_layout":""},"class_list":["post-792","page","type-page","status-publish","hentry"],"ticketed":false,"_links":{"self":[{"href":"https:\/\/vermont105press.com\/fr\/wp-json\/wp\/v2\/pages\/792","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/vermont105press.com\/fr\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/vermont105press.com\/fr\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/vermont105press.com\/fr\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/vermont105press.com\/fr\/wp-json\/wp\/v2\/comments?post=792"}],"version-history":[{"count":2,"href":"https:\/\/vermont105press.com\/fr\/wp-json\/wp\/v2\/pages\/792\/revisions"}],"predecessor-version":[{"id":795,"href":"https:\/\/vermont105press.com\/fr\/wp-json\/wp\/v2\/pages\/792\/revisions\/795"}],"wp:attachment":[{"href":"https:\/\/vermont105press.com\/fr\/wp-json\/wp\/v2\/media?parent=792"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}